Eric Willis · Product Designer & Senior Web Developer

12 years turning mockups into fast, scalable websites for 100+ brands, from multi-language eCommerce templates to franchise networks with hundreds of local sites.

View Projects

Springer Nature

Multi-language eCommerce landing page template with localized pricing, powering hundreds of book sales.

  • REACT
  • MULTI-LANGUAGE
  • ECOMMERCE

DivaDance

Multi-language franchise website platform with a custom React class scheduler, used to launch 67 corporate and local sites.

  • REACT
  • FRANCHISE
  • UI COMPONENTS

Window Hero

Multi-brand corporate and local site templates with project and review data integrations, running on 200+ websites across 4 brands.

  • MULTI-BRAND
  • TEMPLATES
  • DATA INTEGRATION

AdvantaClean

Project to move to all native JS functionality which improved general project pagespeed. The multi-franchise templates now run 49 sites.

  • VANILLA JS
  • PERFORMANCE
  • AI-ASSISTED

Benjamin Moore

Franchise website program for retailers, which I designed and developed. It ran for 8 years.

  • FIGMA
  • UI/UX
  • DESIGN + DEV

DEV

  • REACT
  • JAVASCRIPT ES6+
  • HTML5
  • CSS3
  • JSON
  • JINJA
  • HANDLEBARS

DESIGN

  • FIGMA
  • ADOBE CREATIVE SUITE
  • WIREFRAMING
  • PROTOTYPING
  • USABILITY TESTING

STRATEGY

  • FULL SDLC
  • PROJECT MGMT
  • ASSET MGMT
  • TEAM LEADERSHIP

I'm Eric Willis, a product designer and senior web developer based in Washington. I have 12 years of experience owning the full production cycle, from brainstorming and wireframes to deploying large-scale dynamic websites.

Since 2014, my leadership at DevHub has evolved across both creative production and front-end development. I have designed responsive UI in Figma and built multi-language templates with HTML, CSS, Jinja, and JS. Along the way, I've delivered more than 100 brand deployments for franchise networks such as Tim Hortons and Mattress Firm.

I enjoy mentoring cross-functional teams and building scalable design systems. Most of all, I like taking complex system requirements and turning them into interfaces people actually enjoy using.

  1. Production Lead & Senior Web Developer

    DevHub · – Present

    • Create responsive UI mockups in Figma and run client testing to refine user journeys before development.
    • Helped rebuild of the internal production dashboard in React, significantly improving the interface and administrative workflow for our clients.
    • Delivered more than 100 brand deployments to date, from single-location pages to large multi-site networks.
    • Design custom logic and data structures with HTML, CSS, JavaScript, Jinja and Handlebars to keep complex, multi-language products fast and scalable.
    • Manage large JSON structures and database integrations so content reaches every site in each franchise network.
    • Mentor and grow a cross-functional team built on clear communication and collaborative problem-solving.

  2. Web Content Manager

    Shane's Big League · –

    • Led a full brand redesign and site migration to WordPress, and owned routine updates and content strategy.

  3. Associate of Arts and Sciences, Web Design

    Seattle Central College · –